AMANZHOLOV UNIVERSITY SCHOLARS PRESENTED KAZAKHSTAN’S LITERARY AND LINGUISTIC HERITAGE IN HUNGARY

On September 18, 2026, a scientific and methodological seminar was held at the Department of Altaic Studies of the University of Szeged in Hungary as part of the targeted research programme “Regional Integration of Literary and Linguistic Tourism in East Kazakhstan: Etymology of Toponyms and Digitalization of Local Legends,” approved by the Ministry of Science and Higher Education of the Republic of Kazakhstan.

The speakers were Aizhan Maratbekovna Kartayeva, Doctor of Philological Sciences and Professor at the Department of Kazakh and Russian Philology and Journalism of Sarsen Amanzholov East Kazakhstan University, and Senior Lecturer Zhazira Kuatbekovna Kaiyrbayeva.

The main purpose of the project is to study the literary and linguistic heritage of East Kazakhstan, explore the origins of geographical names and the legends associated with them, and digitalize this material for effective use in tourism.

During the seminar, participants considered the scientific and methodological foundations for promoting national literary heritage as an important component of tourism resources. They discussed opportunities for including historical sites, names of prominent figures, toponyms, and cultural landmarks reflected in literary works in tourist routes.

Particular attention was paid to the potential of literary tourism in promoting national values, preserving historical and cultural heritage, and presenting it through modern digital technologies.

As part of the seminar, participants exchanged views on the presented reports and discussed current issues related to the relationship between literary heritage, toponymy, language history, and tourism. The discussion also covered the practical application of research results on national literary and linguistic heritage in educational and tourism projects, as well as the development of international research cooperation.

The scientific and methodological seminar contributed to strengthening academic ties between scholars of the University of Szeged and Amanzholov University, as well as to the exchange of experience in Turkology, Altaic studies, literary studies, and linguistics.

The meeting expanded professional cooperation between the two universities and created new opportunities for joint research and the further development of international academic cooperation.